Vietnam’s Largest Travel Event, ITE HCMC, Returns For 12th Year

activities - Saigon/HCMC: Aug. 15, 2016

The three-day event is expected to host over 30,000 international and local trade buyers, travel professionals, and public visitors, including for the first time, a group of widely popular international bloggers.

HO CHI MINH CITY, July 25, 2016, Monday – The International Travel Expo Ho Chi Minh City 2016 (ITE HCMC), the largest and most established travel event in Vietnam, will be back for its 12th edition from September 8 to 10, 2016. The expo, taking place at the Saigon Exhibition & Convention Center, is the prime platform for both local and international companies to collaborate and discuss inbound and outbound tourism.

Governmental Support
The ITE HCMC 2016 is endorsed by the Ministry of Culture, Sports & Tourism, Vietnam, as well as the People’s Committee of Ho Chi Minh City, and supported by the Ministry of Tourism, Cambodia; Ministry of Information, Culture and Tourism, Lao PDR; Ministry of Hotels & Tourism, Myanmar; and Ministry of Tourism and Sports, Kingdom of Thailand. ITE HCMC 2016 is organised by the Vietnam National Administration of Tourism; Ho Chi Minh City Department of Tourism; VINEXAD – Vietnam Trade Fair & Advertising Co; and Informa Exhibitions.


ACMECS Responsible Tourism Forum
Among the highlights of the expo is the ACMECS Responsible Tourism Forum on September 7, organised by the Ministry of Culture, Sports and Tourism of Vietnam in collaboration with the People's Committee of Ho Chi Minh City. 
ACMECS refers to the Ayeyawady-Chao Phraya-Mekong Economic Cooperation Strategy, a political, economic and cultural organisation whose members include Cambodia, Laos, Myanmar, Thailand and Vietnam. The Forum aims to further promote the development of ACMECS, as well as to confirm the role, status and accountability of the tourism industry to the environment, community, society and the region. The event is honoured to receive the participation of the Tourism Ministers of the ACMECS countries, as well as other ASEAN countries, and also representatives from the United Nations World Tourism Organization (UNWTO) and the Pacific Asia Travel Association (PATA).


Other Event Highlights
Apart from buyer-seller meetings, business matching service, and tourism seminars, the 8th edition of the Mekong Tourism Alliance Awards (MTAA) will also be held on September 7 at GEM Center, Ho Chi Minh City.
Proudly supported by the countries’ respective tourism ministries, the MTAA is a recognition of the excellent services in the tourism and hospitality industry in the Mekong region (Cambodia, Laos, Myanmar, Thailand and Vietnam).
Award categories include The Best Airline of the Year; The Best Outbound Travel Operator of the Year; The Best Inbound Travel Operator of the Year; The Best Five-star Hotel of the Year; The Best Resort of the Year; The Best Tourism Website of the Year*; Broadcast Excellence Award for Destination Promotion*; and The Best Festival of the Year*.
* Indicates this is the first year the award is presented.


Exhibitors & Hosted Guests
Exhibitors include airlines, hotels and resorts, tour companies and travel representatives from countries like Brunei, Cambodia, Germany, India, Indonesia, Japan, Korea, Laos, Malaysia, Myanmar, Netherlands, the
Philippines, Russia, Singapore, Taiwan, Thailand, Turkey, United Arab Emirates and Vietnam, and many more.
Participating from Vietnam are the provinces: An Giang, Ba Ria – Vung Tau, Bac Lieu, Ben Tre, Binh Dinh, Ca Mau, Can Tho, Da Nang, Dong Thap, Hau Giang, Khanh Hoa, Kien Giang, Lam Dong, Long An, Ninh Binh, Quang Nam, Tien Giang, Thua Thien Hue, Tra Vinh, and Vinh Long.

Among the trade visitors expected are 200 international Hosted Buyers from countries like Australia, Canada, China, France, Germany, Hong Kong, India, Indonesia, Italy, Japan, Korea, New Zealand, the Philippines, Russia, Singapore, Spain, Turkey, the UAE, the UK, and the US. There will also be a total of 100 Regional Buyers from Cambodia, Laos, Myanmar, Thailand and Vietnam. Joining them are the Hosted Media from prominent international lifestyle and trade print media, digital media, TV broadcast crews, and travel bloggers.

The Essence of “Vietnam – Timeless Charm”
Ms Anh Hoa, the Deputy Director of the Ho Chi Minh City Department of Tourism, Deputy Head of ITE HCMC Organizing Committee said: “We are expecting 15% more sellers and buyers at ITE HCMC this year, so everyone from our Hosted Buyers to trade and public visitors can anticipate a bumper crop of fascinating destinations, exciting tourism activities, as well as attractive travel packages. “Hundreds of trade professionals will be descending on our humble city; my colleagues and I, as well as residents of Ho Chi Minh City, welcome you with our warmest hospitality.” Mr Jack Wei, the General Manager of Informa Exhibitions, added: “This year’s ITE HCMC is particularly special as we are hosting at the expo a group of outstanding and very popular travel bloggers from countries like Denmark, Finland, France, Norway and the UK. “They will share their experiences on their social media accounts, allowing more people in the world to understand better the extraordinary beauty of Vietnam, bringing into vivid colour the true essence of Vietnam – Timeless Charm.”


Event Details
Date : 8 - 9 September 2016 (Trade Visitors)
10 September 2016 (Trade and Public Visitors)
Time : 9am – 5pm
Venue: Saigon Exhibition & Convention Centre (SECC)

For more information and images, please contact the following:
Violet Yong (International Enquiries)
Informa Exhibitions
Phone: +65 6411 7709
Louise Linh Pham (Local Enquiries)
Informa Exhibitions
Phone: +84-8 3910 0306 (ext: 105)

The exhibition, established in 2005, is designed to promote not only the tourism market within the Mekong region but also major tourist destinations around the world. It is now the largest and most established travel event in Vietnam, attracting hundreds of international exhibitors and hosted buyers. Trade and public visitors totaled over 25,000 in the last edition held in 2015. ITE HCMC 2016 is organised by the Vietnam National Administration of Tourism; Ho Chi Minh City Department of Tourism; VINEXAD – Vietnam Trade Fair &
Advertising Co; and Informa Exhibitions. Visit